“The increase is due to the fact that we offered requested products and developed the Distribution, Online and Corporate divisions,” said Catalin Butolo, Marketing Manager at K Tech Electronics.
Notebooks made up the highest ratio in sales, followed by desktop systems and LCD screens. The company’s main objective in 2008 is increasing profitability, by restructuring locations with low development potential and externalizing several services connected to main activities. “We estimate a market share increase, through all sales divisions,” said Butolo.
K Tech Electronics targets turnover of $120 mln (€76.3 mln), some 20 percent higher year-on-year, and will continue to expand its network by ten new stores, through an investment worth €1.5 mln. Main competitors are Twister, Depozitul de Calculatoare and Flamingo Computers.
