Moreover, the time for dealing with loan applications was reduced by half and the bank’s products have been adjusted to the needs of small entrepreneurs, according to Raiffeisen officials.
“Raiffeisen Bank decided to invest in the SME loan sales task force, with a final goal of improving services and products for our clients,” according to Raiffeisen’s SME Department Manager, Alexandru Ciobanu, for Business Standard.
“We know that there are people behind any business, and they have both needs related to the development of their business and for constant information,” the manager added.
Currently, top lenders for SMEs are Banca Comerciala Romana (BCR), with a 36 percent market share, BRD Groupe Société Générale, with a 16 percent market share, Raiffeisen and Banca Transilvania, both with 11 percent. Raiffeisen’s Romanian branch is following the bank’s regional trend. Raiffeisen Bulgaria and Raiffeisen Croatia are also developing their SME segment, with loans worth €10 million for each branch from the European Bank for Reconstruction and Development (EBRD).



