Vodafone, Cosmote and Orange make up the top three telecom operators list this week. The difference between the leading company and the following two is significant: while Vodafone has a 19.07 general index, Cosmote and Orange register 5.56 and 4.08, respectively.
In terms of visibility, Romtelecom ranks second (with a 39.63 index), after Vodafone (42.32), and before Orange (37.72).
Vodafone also occupies first place in terms of advertising investments in 2007, with net investments worth some €11 million, according to the NewsIn AdRating yearbook, with a 13.78 CommunicationRate index, followed by Orange (6.73) and Cosmote (4.32).
