The Practice and Publicis Consultants have been working on this partnership for one year, with main activities targeting global clients and strategic instruments. The Practice will have access to know-how, resources and expertise of one of the most important global communication networks, and represent Publicis Consultants interests in Romania.

The Practice will offer Romanian companies operating abroad the possibility of working with Publicis Consultants network partners.

“We have been very eager to conclude this partnership with The Practice: in our view this is the best and most attractive public relations company in Romania,” said Pascal Beucler, Brand Strategy Vice President for Publicis Consultants Worldwide. Beucler believes that Romania and Poland have the highest development potential in Central and Eastern Europe.

Publicis Consultants Worldwide integrates PR, branding, financial communication and investor relations agencies.